Privacy policy
Privacy Policy
Last updated: January 1, 2026
This Privacy Policy describes how Perfection Selections ("we," "us," or "our") collects, uses, and discloses your personal information when you visit or make a purchase from perfectionselections.com (the "Site") or otherwise communicate with us.
By using our Site, you agree to the collection and use of information in accordance with this Privacy Policy. Please read this policy carefully to understand our practices regarding your personal information.
1. Information We Collect
We collect information to provide you with the best possible service and to improve your experience with our store.
a) Information You Provide to Us
When you visit our Site, make a purchase, create an account, or contact us, we may collect the following personal information:
Contact Information: Name, email address, phone number, billing address, and shipping address Order Information: Details about the products or services you purchase, including custom design files, artwork uploads, and special instructions Account Information: Username, password, and account preferences (if you create an account) Payment Information: Credit card details, billing information, and transaction history. Payment information is processed securely by our third-party payment processors (such as Shopify Payments and PayPal). We do not store your complete credit card information on our servers. Custom Design Information: Any artwork, images, text, or design files you upload for custom products Communication Information: Information you provide when you contact us for customer support, inquiries, or feedback
b) Information We Collect Automatically
When you visit our Site, we automatically collect certain information about your device and browsing activity:
Device Information: IP address, browser type and version, operating system, device identifiers, and time zone settings Usage Information: Pages you visit, products you view, search queries, referring/exit pages, date and time stamps, and clickstream data Location Information: General geographic location based on your IP address Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies to track activity on our Site and store certain information. You can control cookie preferences through your browser settings.
c) Information from Third Parties
We may receive information about you from third-party services, including:
Social media platforms (if you interact with us on social media) Marketing and analytics partners Shipping carriers and fulfillment services Payment processors
2. How We Use Your Information
We use the information we collect for the following purposes:
Order Fulfillment:
Process and fulfill your orders Arrange for shipping and delivery Send order confirmations, invoices, and shipping notifications Process payments and prevent fraudulent transactions
Customer Service:
Respond to your inquiries and provide customer support Handle returns, exchanges, and refunds (where applicable) Resolve disputes and troubleshoot problems
Personalization and Improvement:
Customize your shopping experience Analyze how customers use our Site to improve our products, services, and user experience Conduct research and analytics Test new features and functionality
Marketing and Communications:
Send you promotional emails about new products, special offers, sales, and events (you can opt out at any time) Display personalized advertisements on our Site and third-party platforms Conduct surveys and request feedback
Legal and Security:
Comply with legal obligations and respond to legal requests Protect against fraud, unauthorized transactions, and other illegal activities Enforce our Terms of Service and other policies Protect the rights, property, and safety of our business, customers, and others
3. Sharing Your Information
We do not sell your personal information to third parties. We may share your information with trusted service providers and partners who assist us in operating our business:
Shopify: Our store is hosted on Shopify Inc. Shopify provides us with the e-commerce platform and services. Your data may be stored through Shopify's data storage, databases, and applications. For more information about how Shopify uses your personal information, please visit: https://www.shopify.com/legal/privacy
Payment Processors: We use third-party payment processors (such as Shopify Payments, PayPal, and others) to securely process your payment information.
Shipping and Fulfillment Partners: We share order and shipping information with carriers (USPS, UPS, FedEx, etc.) to deliver your purchases.
Marketing and Analytics Services: We may share information with marketing platforms, advertising networks, and analytics providers to help us understand customer behavior and improve our marketing efforts.
Service Providers: We work with third-party companies that provide services such as email delivery, hosting, data analysis, customer service, and fraud prevention.
Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of our business, customers, or others.
Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction.
4. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
Access: Request a copy of the personal information we hold about you
Correction: Request that we correct or update inaccurate or incomplete information
Deletion: Request that we delete your personal information (subject to certain legal exceptions)
Opt-Out: Unsubscribe from marketing emails by clicking the "unsubscribe" link in any promotional email, or contact us directly
Data Portability: Request a copy of your data in a structured, commonly used format
Object to Processing: Object to certain types of data processing, such as direct marketing
Withdraw Consent: Where we rely on your consent to process your information, you may withdraw that consent at any time
To exercise any of these rights, please contact us at info@perfectionselections.com. We will respond to your request within a reasonable timeframe as required by applicable law.
California Residents: If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA). You may request information about the categories and specific pieces of personal information we have collected, as well as how we use and share that information.
European Residents: If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including the right to access, correct, delete, or restrict the processing of your personal information.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Order Information: We retain order information for our records and to comply with legal obligations (such as tax and accounting requirements), typically for at least 7 years Account Information: We retain account information for as long as your account is active or as needed to provide you services Marketing Information: We retain marketing preferences until you opt out or request deletion
When you request deletion of your personal information, we will delete or anonymize it unless we are legally required to retain it.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device that help us:
Remember your preferences and settings Understand how you use our Site Improve Site functionality and performance Deliver personalized content and advertisements Analyze traffic and user behavior
Types of Cookies We Use:
Essential Cookies: Necessary for the Site to function properly Performance Cookies: Help us understand how visitors interact with our Site Functional Cookies: Remember your preferences and settings Marketing Cookies: Track your activity to deliver relevant advertisements
You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Site.
7. Third-Party Links
Our Site may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.
8. Security
We take the security of your personal information seriously and implement reasonable technical, administrative, and physical safeguards to protect it from unauthorized access, disclosure, alteration, or destruction.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.
9. Children's Privacy
Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence, including the United States, where data protection laws may differ. By using our Site, you consent to the transfer of your information to these countries.
If you are located in the European Economic Area (EEA), we ensure that appropriate safeguards are in place for international data transfers in accordance with GDPR requirements.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons. When we make changes, we will update the "Last updated" date at the top of this policy.
We encourage you to review this Privacy Policy periodically. If we make material changes, we may notify you by email or by posting a notice on our Site prior to the change becoming effective.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Perfection Selections For general company information and privacy inquiries: info@perfectionselections.com For sales-related questions: sales@perfectionselections.com Location: Chicago, IL area Website: perfectionselections.com
For data protection inquiries or to exercise your privacy rights, please email us at info@perfectionselections.com with "Privacy Request" in the subject line.